Explore some fresh lens insights in our workshops
Our workshops and tailored sessions use an array of tools, tips and exploration of what’s possible to help you see your consumers, brands and business challenges with a new outlook
We consulted with our clients and found they liked the way we were able to drill down to the nitty gritty insights about their customers.
So much that they wanted to apply this thinking across their businesses on a regular basis.
That’s when we set about distilling how to work towards insights and outlining the practices our clients could use to shine the most light on new paths and opportunities.
Ideas Stretch – Crack into a new consumer space and see what’s there!
Fresh lens thinking is about seeing what’s possible. We guide you explore your own beliefs, assumptions and truths. You are able to see where the space for opportunity exists and head in that direction.
Mirror, Mirror – you aren’t your brand
Brand Vision – See your brand in a different light, not just as you see it
We all can easily fall into the trap of seeing our brands in a certain way. While you might live and breathe your brand you may have little in common with your consumers. Identifying what drives them will pinpoint your consumer connection
Insights Toolkit – Practical day-to-day strategies to reap more insights
The more we think differently, the easier ideas are at the ready. Fresh lens thinking provides you with a toolkit to refresh your mindset and see the forest from trees. This will help you fill up your ideas well more regularly with great stuff.
Please contact us about a fresh lens solution
We'd love to see where we can assist you